Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

3,040
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Why You SHOULD Be Selfish - Exclusive Interview With Dan Peña, The $50 Billion Dollar Man
Copywriting & Content Strategy
Why You SHOULD Be Selfish - Exclusive Interview With Dan Peña, The $50 Billion Dollar Man
Dan Lok Beginner 6y ago
How Much It COST to Start My 6-Figure Coaching Business 😵 (REAL figures 💸)
Copywriting & Content Strategy
How Much It COST to Start My 6-Figure Coaching Business 😵 (REAL figures 💸)
Vanessa Lau Beginner 6y ago
Fyre Festival Scandal - The Secret Psychology Behind The Greatest Party That Never Happened
Copywriting & Content Strategy
Fyre Festival Scandal - The Secret Psychology Behind The Greatest Party That Never Happened
Dan Lok Beginner 6y ago
5-Step Process To Hire A Virtual Assistant & RockStar Freelancers, Revealed
Copywriting & Content Strategy ⚡ AI Lesson
5-Step Process To Hire A Virtual Assistant & RockStar Freelancers, Revealed
Miles Beckler Beginner 6y ago
How To Hire A Freelance Writer or Copywriter
Copywriting & Content Strategy
How To Hire A Freelance Writer or Copywriter
Alex Cattoni Beginner 7y ago
Copywriting Tips For Beginners: How To Write Ad Copy
Copywriting & Content Strategy
Copywriting Tips For Beginners: How To Write Ad Copy
Alex Cattoni Beginner 7y ago
6 Strategies For Writing Compelling Google Ads Ad Copy
Copywriting & Content Strategy ⚡ AI Lesson
6 Strategies For Writing Compelling Google Ads Ad Copy
Surfside PPC Beginner 7y ago
My Youtube Filming and Equipment Set Up (Advice for Beginners, Hacks, and more!)
Copywriting & Content Strategy
My Youtube Filming and Equipment Set Up (Advice for Beginners, Hacks, and more!)
Vanessa Lau Beginner 7y ago
How to Outsource Content - Surfside PPC Marketing Lesson #7
Copywriting & Content Strategy
How to Outsource Content - Surfside PPC Marketing Lesson #7
Surfside PPC Beginner 7y ago
🔴 How To Become A Brand Strategist
Copywriting & Content Strategy
🔴 How To Become A Brand Strategist
The Futur Beginner 7y ago
Flutter State Management - The Grand Tour
Copywriting & Content Strategy ⚡ AI Lesson
Flutter State Management - The Grand Tour
Fireship Beginner 7y ago
How To Maximize Your Reach and Sales Using Video Marketing | Neil Patel
Copywriting & Content Strategy
How To Maximize Your Reach and Sales Using Video Marketing | Neil Patel
Neil Patel Beginner 7y ago
7 Headline Templates That Work! Improve Your Opt-In Pages, Sales Pages & Content Marketing!
Copywriting & Content Strategy ⚡ AI Lesson
7 Headline Templates That Work! Improve Your Opt-In Pages, Sales Pages & Content Marketing!
Miles Beckler Beginner 7y ago
THE MINDSET OF HIGH ACHIEVERS - Best Motivational Video For Success In Life
Copywriting & Content Strategy
THE MINDSET OF HIGH ACHIEVERS - Best Motivational Video For Success In Life
Dan Lok Beginner 7y ago
7 Jobs That Will Disappear In The Next 20 Years Due To AI And What To Do About It
Copywriting & Content Strategy
7 Jobs That Will Disappear In The Next 20 Years Due To AI And What To Do About It
Dan Lok Beginner 7y ago
Psychology Tricks That Work On Anybody
Copywriting & Content Strategy
Psychology Tricks That Work On Anybody
Dan Lok Beginner 7y ago
How To Calculate The Value Of A Company With CEO Of Freelancer.com
Copywriting & Content Strategy
How To Calculate The Value Of A Company With CEO Of Freelancer.com
Dan Lok Beginner 7y ago
The Only Persuasion Secret You Need Is..
Copywriting & Content Strategy
The Only Persuasion Secret You Need Is..
Dan Lok Beginner 7y ago
How Storytelling Is The Best Form Of Communication With Dan Peña
Copywriting & Content Strategy
How Storytelling Is The Best Form Of Communication With Dan Peña
Dan Lok Beginner 7y ago
Tony Stark's Top 9 Rules For Success
Copywriting & Content Strategy
Tony Stark's Top 9 Rules For Success
Dan Lok Beginner 7y ago
The #1 Psychology Trick To INSTANTLY Persuade Anyone Anytime
Copywriting & Content Strategy
The #1 Psychology Trick To INSTANTLY Persuade Anyone Anytime
Dan Lok Beginner 7y ago
How To Grow With 0 Views And 0 Subscribers
Copywriting & Content Strategy
How To Grow With 0 Views And 0 Subscribers
Dan Lok Beginner 7y ago
7 Signs You're Going To Be Successful
Copywriting & Content Strategy
7 Signs You're Going To Be Successful
Dan Lok Beginner 7y ago
How To Sell Your Product Or Service - 5 Reasons Why People Buy
Copywriting & Content Strategy
How To Sell Your Product Or Service - 5 Reasons Why People Buy
Dan Lok Beginner 7y ago
Do You Have To Wake Up Early To Be Successful
Copywriting & Content Strategy
Do You Have To Wake Up Early To Be Successful
Dan Lok Beginner 7y ago
How To Get Into Flow State: 7 Tips For Writing Flow
Copywriting & Content Strategy ⚡ AI Lesson
How To Get Into Flow State: 7 Tips For Writing Flow
Alex Cattoni Beginner 7y ago
Don't Do These 5 Things With Your Money
Copywriting & Content Strategy
Don't Do These 5 Things With Your Money
Dan Lok Beginner 7y ago
How To Get Companies To Pay You Closing For Them
Copywriting & Content Strategy
How To Get Companies To Pay You Closing For Them
Dan Lok Beginner 7y ago
7 Things Rich People Buy That The Poor Don't
Copywriting & Content Strategy
7 Things Rich People Buy That The Poor Don't
Dan Lok Beginner 7y ago
Copywriting Tutorial: How To Write Sales Copy That Sells
Copywriting & Content Strategy ⚡ AI Lesson
Copywriting Tutorial: How To Write Sales Copy That Sells
Alex Cattoni Beginner 7y ago
27 Words To Avoid In Sales
Copywriting & Content Strategy
27 Words To Avoid In Sales
Dan Lok Beginner 7y ago
Richard Branson's Top 9 Rules For Success
Copywriting & Content Strategy
Richard Branson's Top 9 Rules For Success
Dan Lok Beginner 7y ago
How To Become A Freelance Copywriter & Get Your First Client
Copywriting & Content Strategy
How To Become A Freelance Copywriter & Get Your First Client
Alex Cattoni Beginner 7y ago
The Number One Success Secret That No One Shares
Copywriting & Content Strategy
The Number One Success Secret That No One Shares
Dan Lok Beginner 7y ago
13 Things To Avoid If You Want To Become Rich
Copywriting & Content Strategy
13 Things To Avoid If You Want To Become Rich
Dan Lok Beginner 7y ago
How To Get Clients: 4 Copywriting Tips For Beginners
Copywriting & Content Strategy
How To Get Clients: 4 Copywriting Tips For Beginners
Alex Cattoni Beginner 7y ago
Does College Kill Creativity? 9 Types Of Intelligence
Copywriting & Content Strategy
Does College Kill Creativity? 9 Types Of Intelligence
Dan Lok Beginner 7y ago
Why We Have A Snowflake Generation
Copywriting & Content Strategy
Why We Have A Snowflake Generation
Dan Lok Beginner 7y ago
3 Differences Between Content Writing and Copywriting
Copywriting & Content Strategy ⚡ AI Lesson
3 Differences Between Content Writing and Copywriting
Alex Cattoni Beginner 7y ago
How To Find A Profitable Niche Market
Copywriting & Content Strategy
How To Find A Profitable Niche Market
Alex Cattoni Beginner 7y ago
5 Most Powerful Sales Questions Ever
Copywriting & Content Strategy
5 Most Powerful Sales Questions Ever
Dan Lok Beginner 7y ago
Copywriting Tutorial: How To Write Headlines
Copywriting & Content Strategy
Copywriting Tutorial: How To Write Headlines
Alex Cattoni Beginner 7y ago
Why Make An Impact On Society
Copywriting & Content Strategy
Why Make An Impact On Society
Dan Lok Beginner 7y ago
Become A Copywriter: Top 5 Best Copywriting Books For Beginners
Copywriting & Content Strategy
Become A Copywriter: Top 5 Best Copywriting Books For Beginners
Alex Cattoni Beginner 7y ago
How To Make A Billion Dollars
Copywriting & Content Strategy
How To Make A Billion Dollars
Dan Lok Beginner 7y ago
Why Aren’t You Successful Yet? - Warning: This Will Offend You
Copywriting & Content Strategy
Why Aren’t You Successful Yet? - Warning: This Will Offend You
Dan Lok Beginner 7y ago
How To Keep Yourself Accountable
Copywriting & Content Strategy
How To Keep Yourself Accountable
Dan Lok Beginner 7y ago
How To Build A Real Personal Brand Online
Copywriting & Content Strategy
How To Build A Real Personal Brand Online
Dan Lok Beginner 7y ago
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React - State management in functional components (HOOKS)
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React - State management in functional components (HOOKS)
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Business Communication for Career Growth
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Business Communication for Career Growth
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React Hooks: useRef, useMemo, useCallback, ImperativeHandle
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React Hooks: useRef, useMemo, useCallback, ImperativeHandle
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Sales Enablement
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Self-paced
Sales Enablement
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Introduction to Corporate Communications
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Self-paced
Introduction to Corporate Communications
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Geospatial Analysis with ArcGIS
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Self-paced
Geospatial Analysis with ArcGIS
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