How to Persuade When Facts Don't Seem to Matter

This course features Coursera Coach! A smarter way to learn with interactive, real-time conversations that help you test your knowledge, challenge assumptions, and deepen your understanding as you progress through the course. In this course, you will explore the nuances of persuasion, diving into techniques that go beyond logic to influence others. You will uncover how understanding irrationality, emotions, and context can be powerful tools in your persuasive efforts. The course also introduces a variety of persuasive strategies, including the use of repetition, emotional appeal, and visual c…