Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

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Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
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Diseño e innovación de modelo de negocios
📚 External: Coursera ↗
Self-paced
Diseño e innovación de modelo de negocios
Opens on Coursera ↗
Social Media Storytelling: Videos for Instagram & YouTube
📚 External: Coursera ↗
Self-paced
Social Media Storytelling: Videos for Instagram & YouTube
Opens on Coursera ↗
Secrets to Content that Engages and Converts
📚 External: Coursera ↗
Self-paced
Secrets to Content that Engages and Converts
Opens on Coursera ↗
Writing in First Person Point of View
📚 External: Coursera ↗
Self-paced
Writing in First Person Point of View
Opens on Coursera ↗
Storytelling avanzado: comunicación de alto impacto
📚 External: Coursera ↗
Self-paced
Storytelling avanzado: comunicación de alto impacto
Opens on Coursera ↗
Optimize Spark Performance: Analyze & Accelerate
📚 External: Coursera ↗
Self-paced
Optimize Spark Performance: Analyze & Accelerate
Opens on Coursera ↗