The NEW Way to Run Facebook Ads in 2025
๐ Apply for the Meta MBA - https://www.disrupterschool.com/MBA?video=smwgEdaXZk4
Metaโs ad strategy is evolving fastโand this video breaks it all down.
AI, Creators, and the end of Attribution
I sat down with some of the smartest advertisers in the game to unpack what Metaโs really doing in 2025. This isnโt just about higher CPMs or creative testingโitโs about using AI, leveraging creator partnerships, and ditching traditional attribution for good.
We talk data quality, rising ad costs, why clean conversions beat big budgets, and how small brands are scaling faster than ever. If you're a mโฆ
Watch on YouTube โ
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Chapters (17)
Welcome to the Meta Summit Medley
0:28
Why CPMs Are Still Going Up
1:11
Data Quality Beats Attribution Every Time
2:37
How to Actually Use Trial Reels for Testing
3:45
Creator Diversity vs Volume: What Scales?
4:33
Metaโs Plan for AI, Clean Data & Better UX
5:20
The New Rules of Campaign Simplicity
6:31
ROAS Is Dead, Long Live Incrementality
8:07
How Creator Ads Beat Static and Video
9:15
Micro Creators = Scalable Growth Engine
10:06
Real Results from Brands Using Partnership Ads
11:29
Why You Donโt Need 1,000 Ads in Your Account
12:41
The Strategy Meta Wants You to Use
13:57
Why Attribution is Getting Killed for a Reason
15:14
How to Prep for Q4 Without Breaking Your Account
16:03
Paid + Organic + Creator = The Future Funnel
17:12
Closing: Why This Is the Best Time to Si
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