The NEW Way to Run Facebook Ads in 2025

👉 Apply for the Meta MBA - https://www.disrupterschool.com/MBA?video=smwgEdaXZk4 Meta’s ad strategy is evolving fast—and this video breaks it all down. AI, Creators, and the end of Attribution I sat down with some of the smartest advertisers in the game to unpack what Meta’s really doing in 2025. This isn’t just about higher CPMs or creative testing—it’s about using AI, leveraging creator partnerships, and ditching traditional attribution for good. We talk data quality, rising ad costs, why clean conversions beat big budgets, and how small brands are scaling faster than ever. If you're a media buyer, founder, or creator building on Meta, this video is your roadmap. 👇 What You’ll Learn: ✅ The new creative testing model built around trial reels ✅ How Meta’s AI is changing delivery and measurement ✅ Why incrementally is now more powerful than ROAS ✅ The secret to scaling small brands without big budgets ✅ How creators are becoming your top acquisition channel ✅ Why partnership ads outperform whitelisting ✅ What to do before you hire another agency WATCH THIS NEXT! 👉 Inside the Meta Performance Summit (The Full Scaling Playbook for 2025): https://youtu.be/eH_r-JWF5B0 ⏱️ Chapters 00:00 Welcome to the Meta Summit Medley 00:28 Why CPMs Are Still Going Up 01:11 Data Quality Beats Attribution Every Time 02:37 How to Actually Use Trial Reels for Testing 03:45 Creator Diversity vs Volume: What Scales? 04:33 Meta’s Plan for AI, Clean Data & Better UX 05:20 The New Rules of Campaign Simplicity 06:31 ROAS Is Dead, Long Live Incrementality 08:07 How Creator Ads Beat Static and Video 09:15 Micro Creators = Scalable Growth Engine 10:06 Real Results from Brands Using Partnership Ads 11:29 Why You Don’t Need 1,000 Ads in Your Account 12:41 The Strategy Meta Wants You to Use 13:57 Why Attribution is Getting Killed for a Reason 15:14 How to Prep for Q4 Without Breaking Your Account 16:03 Paid + Organic + Creator = The Future Funnel 17:12 Closing: Why This Is the Best Time to Si