Digital Marketing Specialist Full Course | Digital Marketing Tutorial For Beginners | Simplilearn

This video on Digital Marketing Specialist Full Course 2026 by Simplilearn, will help you learn digital marketing from beginner to advanced level and understand how businesses use online channels to drive traffic, leads, and revenue. The course begins with an introduction to digital marketing and covers key areas like SEO, social media marketing, content marketing, email marketing, and search engine marketing. You will learn how to create effective marketing strategies, understand customer journey, and build high-performing campaigns. The tutorial also explains paid advertising including Google Ads and performance marketing techniques. You will understand how to optimize campaigns and track performance using analytics tools like Google Analytics. By the end of this digital marketing tutorial for beginners, you will clearly understand digital marketing strategies and tools to grow businesses and build a career in digital marketing. Following are the topics covered in Digital Marketing Specialist Full Course 2026: 00:00:00 - Introduction to Digital Marketing Specialist Full Course 2026 00:03:44 - Social Media Marketing Basics 00:06:53 - TV vs digital ad spend shift 00:20:29 - Early platforms and Facebook’s breakout 00:36:30 - Benefits, loyalty, traffic, satisfaction 00:49:13 - Biggest platforms and usage debate 01:05:26 - Trends: video dominance and formats 01:16:58 - Recap and community building focus 01:38:54 - Messaging elements and storytelling 02:04:12 - Facebook deep dive 02:46:13 - Instagram deep dive 03:36:03 - YouTube deep dive 04:10:03 - X/Twitter and LinkedIn essentials 04:30:09 - TikTok and Snapchat deep dive 05:14:51 - Pinterest deep dive 05:54:09 - SOV, SMART goals, and colors 07:25:09 - What is paid marketing 07:30:43 - Platforms and ecosystem overview 07:38:01 - Conversion funnel explained 07:42:52 - Key metrics and measurement 08:20:17 - Website and landing page reviews 08:35:03 - Dynamic ads and remarketing 08:38:55 - Meta setup: Ads Manager, Pixel