Tech Skills

Copywriting & Content Strategy

Write copy that converts — sales pages, email sequences, ads, scripts and more

4,171
lessons
Skills in this topic
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Copywriting Basics
beginner
Apply AIDA and PAS frameworks to any piece of copy
Persuasive Writing
intermediate
Write a 5-email nurture sequence
AI Copywriting
intermediate
Build a brand voice guide and inject it into prompts
Metadata, Murder, and Media: Digital Evidence on Trial | Data Xposure - Ep 6
Copywriting & Content Strategy
Metadata, Murder, and Media: Digital Evidence on Trial | Data Xposure - Ep 6
ExterroMedia Intermediate 8mo ago
I Was Hosed.
Copywriting & Content Strategy
I Was Hosed.
Frank Kern Intermediate 8mo ago
GenerationAI  Educator Voices: Charles
Copywriting & Content Strategy
GenerationAI Educator Voices: Charles
ISTE Beginner 8mo ago
Give Me 9 Min and You’ll Never Write a Bad Prompt Again
Copywriting & Content Strategy
Give Me 9 Min and You’ll Never Write a Bad Prompt Again
Sadie Mir | AI Tools + Agents Beginner 8mo ago
Get Ready to BOOST Your YouTube Growth with CTR Loop! Day 12
Copywriting & Content Strategy ⚡ AI Lesson
Get Ready to BOOST Your YouTube Growth with CTR Loop! Day 12
NoCodeJoe Intermediate 8mo ago
Top 50 Countries Ranked by Number of Tanks | 2025 Global Military Power Comparison #armytanks
Copywriting & Content Strategy
Top 50 Countries Ranked by Number of Tanks | 2025 Global Military Power Comparison #armytanks
Gazett_EU Beginner 8mo ago
If @matthewjvolkwyn Had to Start Copy Over Again, He'd Do This
Copywriting & Content Strategy
If @matthewjvolkwyn Had to Start Copy Over Again, He'd Do This
Copy That! Beginner 8mo ago
Create a Perfect Content Brief in Seconds with Moz Pro
Copywriting & Content Strategy
Create a Perfect Content Brief in Seconds with Moz Pro
Moz Beginner 8mo ago
You know those headlines that make you click even when you swear you won’t? 👀⁠
Copywriting & Content Strategy
You know those headlines that make you click even when you swear you won’t? 👀⁠
Alex Cattoni Intermediate 8mo ago
4 Viral Headlines the Internet Is Obsessed With Right Now (And How to Copy Them)
Copywriting & Content Strategy
4 Viral Headlines the Internet Is Obsessed With Right Now (And How to Copy Them)
Alex Cattoni Beginner 8mo ago
Silicon Valley's Thomas Middleditch takes charge during AI startup Othelia's pitch | Disrupt 2025
Copywriting & Content Strategy ⚡ AI Lesson
Silicon Valley's Thomas Middleditch takes charge during AI startup Othelia's pitch | Disrupt 2025
TechCrunch Beginner 8mo ago
Silicon Valley's Thomas Middleditch on the "looming cloud" of AI
Copywriting & Content Strategy ⚡ AI Lesson
Silicon Valley's Thomas Middleditch on the "looming cloud" of AI
TechCrunch Beginner 8mo ago
Ridiculously Easy Way To Make Copy Crush It
Copywriting & Content Strategy
Ridiculously Easy Way To Make Copy Crush It
Frank Kern Beginner 8mo ago
how I gained 950,000 Instagram followers (copy this system)
29:03
Copywriting & Content Strategy ⚡ AI Lesson
how I gained 950,000 Instagram followers (copy this system)
Matt Gray Intermediate 8mo ago
$100 Million Money Models by Alex Hormozi (All 16 Strategies)
Copywriting & Content Strategy
$100 Million Money Models by Alex Hormozi (All 16 Strategies)
The Better Men Project Beginner 8mo ago
$9B Direct Response Copywriting Stories from Brian Kurtz (Raw & Unedited)
1:08:31
Copywriting & Content Strategy ⚡ AI Lesson
$9B Direct Response Copywriting Stories from Brian Kurtz (Raw & Unedited)
Alin Dragu Beginner 8mo ago
The Game Is Over Before the RFP Drops – Here’s How to Win Anyway”
Copywriting & Content Strategy
The Game Is Over Before the RFP Drops – Here’s How to Win Anyway”
SamSearch - AI for Government Contracting Intermediate 8mo ago
HackTheBox - Artificial
Copywriting & Content Strategy
HackTheBox - Artificial
IppSec Beginner 8mo ago
The problem with most copywriters  #copywriting #freelancing #marketing #copywriter
1:07
Copywriting & Content Strategy ⚡ AI Lesson
The problem with most copywriters #copywriting #freelancing #marketing #copywriter
Adam Papp Intermediate 8mo ago
HOW to DOUBLE Your YouTube Leads
Copywriting & Content Strategy
HOW to DOUBLE Your YouTube Leads
Evan Carmichael Intermediate 8mo ago
My first business at 14 (illegal)  #copywriting #freelancing #marketing #copywriter
Copywriting & Content Strategy
My first business at 14 (illegal) #copywriting #freelancing #marketing #copywriter
Adam Papp Intermediate 8mo ago
Bring One Image to Life with VEO 3 AI | Generate Video from a Photo #shorts #simplilearn
Copywriting & Content Strategy
Bring One Image to Life with VEO 3 AI | Generate Video from a Photo #shorts #simplilearn
Simplilearn Intermediate 8mo ago
The Currency of Influence: Why Generosity Wins in Leadership with Brad Lomenick
Copywriting & Content Strategy
The Currency of Influence: Why Generosity Wins in Leadership with Brad Lomenick
Streamline Financial Beginner 8mo ago
Copywriting for Business: How to Stand Out When Everyone Uses AI
Copywriting & Content Strategy
Copywriting for Business: How to Stand Out When Everyone Uses AI
HubSpot Marketing Beginner 8mo ago
Designing Content for Humans and Machines: Strategies for Healthcare in the Age of AI [Webinar]
Copywriting & Content Strategy
Designing Content for Humans and Machines: Strategies for Healthcare in the Age of AI [Webinar]
Schema App Intermediate 8mo ago
I Will Never Use Shadcn Form Components Again
Copywriting & Content Strategy ⚡ AI Lesson
I Will Never Use Shadcn Form Components Again
Web Dev Simplified Beginner 8mo ago
YouTube Script Writing For Beginners (2026 Algorithm)
16:42
Copywriting & Content Strategy ⚡ AI Lesson
YouTube Script Writing For Beginners (2026 Algorithm)
Wes McDowell Beginner 8mo ago
What this guy would do to give you a free copy of this book
Copywriting & Content Strategy
What this guy would do to give you a free copy of this book
AJ&Smart Intermediate 8mo ago
I went back in time and gave myself a copy of the Workshopper Playbook
Copywriting & Content Strategy ⚡ AI Lesson
I went back in time and gave myself a copy of the Workshopper Playbook
AJ&Smart Intermediate 8mo ago
5 SEO Content Writing Mistakes That Are Killing Your Rankings
6:46
Copywriting & Content Strategy ⚡ AI Lesson
5 SEO Content Writing Mistakes That Are Killing Your Rankings
Matt Diamante Advanced 8mo ago
3 Highly Converting Email Copywriting Examples (eCommerce)
13:15
Copywriting & Content Strategy ⚡ AI Lesson
3 Highly Converting Email Copywriting Examples (eCommerce)
Siim Pettai Intermediate 8mo ago
How I Signed A $5,000 Copywriting Client (Step-By-Step)
Copywriting & Content Strategy
How I Signed A $5,000 Copywriting Client (Step-By-Step)
KJ Rainey Intermediate 8mo ago
How I Make R27,000/Month as a Copywriter (No Degree, Work From Home!)
23:16
Copywriting & Content Strategy ⚡ AI Lesson
How I Make R27,000/Month as a Copywriter (No Degree, Work From Home!)
Fafie 3 WFH Jobs Beginner 8mo ago
Marc Andreessen on the State of Film and Hollywood
Copywriting & Content Strategy ⚡ AI Lesson
Marc Andreessen on the State of Film and Hollywood
a16z Intermediate 8mo ago
21 Projects, 21 Days | An Inside Look at Netflix's Content Strategy
Copywriting & Content Strategy
21 Projects, 21 Days | An Inside Look at Netflix's Content Strategy
GeeksforGeeks Beginner 8mo ago
The Best LinkedIn Content Strategy for 2026
20:34
Copywriting & Content Strategy ⚡ AI Lesson
The Best LinkedIn Content Strategy for 2026
David Ellis Beginner 8mo ago
FREE Email Copywriting Course | Fundamentals, Examples, And Roadmap in 1.5 Hours
1:24:51
Copywriting & Content Strategy ⚡ AI Lesson
FREE Email Copywriting Course | Fundamentals, Examples, And Roadmap in 1.5 Hours
Armash Kamal Intermediate 8mo ago
📢 Free for Creators - Make Money & Grow Your Following 🤩
Copywriting & Content Strategy ⚡ AI Lesson
📢 Free for Creators - Make Money & Grow Your Following 🤩
Ali Abdaal Beginner 8mo ago
Thomas Middleditch explains why he returned to TechCrunch Disrupt
Copywriting & Content Strategy
Thomas Middleditch explains why he returned to TechCrunch Disrupt
TechCrunch Beginner 8mo ago
Can AI Write Better Than The Pros?
Copywriting & Content Strategy
Can AI Write Better Than The Pros?
Frank Kern Intermediate 8mo ago
The best copy angle…#freelancing #copywriting #marketing #copywriter #money #makemoneyonline
Copywriting & Content Strategy
The best copy angle…#freelancing #copywriting #marketing #copywriter #money #makemoneyonline
Adam Papp Intermediate 8mo ago
The TRUTH about ads (NOBODY'S talking about this!)
Copywriting & Content Strategy
The TRUTH about ads (NOBODY'S talking about this!)
Frank Kern Beginner 8mo ago
Watch THIS if you’re struggling with making money #copywriting #freelancing #marketing #copywriter
Copywriting & Content Strategy
Watch THIS if you’re struggling with making money #copywriting #freelancing #marketing #copywriter
Adam Papp Intermediate 8mo ago
AI Fixed A Non-Converting Sales Page In 10 Minutes (Live)
Copywriting & Content Strategy
AI Fixed A Non-Converting Sales Page In 10 Minutes (Live)
Frank Kern Intermediate 8mo ago
Amazing AI Copywriting Technique
Copywriting & Content Strategy
Amazing AI Copywriting Technique
Frank Kern Intermediate 8mo ago
HORMOZI just landed me a copywriting client?  #copywriting #freelancing #marketing #copywriters
Copywriting & Content Strategy
HORMOZI just landed me a copywriting client? #copywriting #freelancing #marketing #copywriters
Adam Papp Intermediate 8mo ago
Can AI Beat $50K Copywriters?
Copywriting & Content Strategy
Can AI Beat $50K Copywriters?
Frank Kern Intermediate 8mo ago
THIS is where the money is in 2025 and beyond for copywriters #copywriting #marketing #freelancing
Copywriting & Content Strategy
THIS is where the money is in 2025 and beyond for copywriters #copywriting #marketing #freelancing
Adam Papp Intermediate 8mo ago
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