I Sold My Company For Millions (And Embarrassed Myself)

Key Takeaways

yeah so last year I sold my company backlinko to semrush it came down to the wire in terms of closing we actually closed the deal on Christmas Eve because it was just last minute trying to get everything together and the deal really officially sort of closed in January and was announced in January and that was just a crazy experience first of all another example of how naive I was they told me okay we're ready to announce the deal we're gonna send out the press release at 5 PM eastern time and I was at Europe in Europe at the time so I was like would you mind doing the announcement like in the morning instead because you know 5 p.m in on the east coast is like 10 p.m here and I don't want to stay up late and they got back to me and said because we're a public company we can't make announcements while the markets are open we have to wait till after the markets are closed so it's a huge face pump situation I was so embarrassed but again you don't know like going through a process the first time like this you have no idea what what's going on