Step by Step Content Marketing Strategy That Works
Grow your business with content marketing - https://www.marketing360.com/content
Watch this video for a step by step content marketing strategy that works...
We call it the "Content Marketing Blitz Campaign"
Here's the high-level on what's covered in the video...
1 — You want good relevant attention grabbers that should pique the interest of our target audience.
2 — You want to create engaging content based off that core attention grabber idea/topic (1 attention grabbing headline, 4-subheadings, 4 relevant images, 300+ words of original content)
3 — You want to theme and design your content for your website, social media, email, etc.
4 — you want to distribute the content across organic channels so our target audience sees the content (website, GMB/listings, email list, social — aka: Onsite SEO, Offsite SEO, Nurture, Social)
5 — you want to promote the content across paid channels so more of our target audience sees the content (search, social, display)
6 — you want to analyze and optimize for the future
Goal of all this = Keep you top of mind (so when people need your products or services they think of you first)
More Mindshare = More Marketshare (you have to capture mindshare before you can capture marketshare)
With this strategy it's important to note = Some fish will bite right away, others will swim by. But for the fish that swim by they will remember you, and every time they see your content/brand they will remember you more. And eventually, either they, or somebody they know, will need the products or services you offer and they will finally bite. This is why marketing works better and better over time. You are building your brand awareness and trust larger and larger the longer you stay disciplined and dedicated to the strategy. Results will be small at first. Maybe even next to nothing. But if you stay the course, the results will start to come in and then continue to grow overtime. As this happens, your ROI will grow larger and larger as we
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