Shopify Dropshipping for Beginners: A Simple Guide (Beginner Friendly Tutorial)

Key Takeaways

the global Drop Shipping Market is valued at $350 billion the industry is not oversaturated it is growing there will always be a lot of competition where the money is Flowing to the question is how can you honestly get a piece of the pie the average startup cost for a new business is $40,000 but you can get started with drw shipping right now for only $50 to $100 if you're serious about staking your claim and building a successful Drop Shipping Store from anywhere in the world then watch till the end and I will give you the recipe to not only build a dropshipping business but build a dropshipping brand that stays in high [Music] demand Drop Shipping is a lowcost e-commerce model where you can sell ready-made products without holding any inventory or handling shipping you basically partner with suppliers who design manufacture pack and ship products right to your customers you just have to Market it and set up a channel to sell it there is no better platform more more equipped for Drop Shipping than Shopify it is super beginner friendly and lowcost with hundreds of plug-and-play apps that make Drop Shipping a piece of cake right here I have a mystery box full of Drop Shipping products stay tuned because later I'm going to pick out one of my favorites and tell you why it is great for Drop Shipping but first there are a few key ingredients you will need to succeed in Drop Shipping first like any Big Industry Drop Shipping is the survival of the fittest you need to have the right mindset and tools to succeed the most important ingredient is finding a winning Drop Shipping product not all Drop Shipping products are equal there needs to be a market for the product you're selling the question we're asking here is is it in demand and will it be profitable you want to make sure your products solve a problem our Evergreen can be sold year round have a high perceived value have a wow factor and make 3 to five times profit margins for example a posture corrector resistance bands or pet grooming kits could all be really good options in the beginning I would also gear away from products that are easily breakable like glass or that can easily have malfunctions like Electronics here are a few methods to find your winning products the social media burner method create a new Tik Tok account and search for keywords such as # Tik Tock made me buy it # 50% off or # Tik Tock shop like follow and comment on videos about Drop Shipping for 30 minutes straight then your feed will be full of Drop Shipping products and you can get a lot of inspiration from there you can also use Shopify apps like zendrop and filter out the winning products you can filter price range location and a lot more look for the products with the qualities that we mentioned earlier if you want some great inspiration check out Rachel's video on the top 10 products to drop ship right now lastly you can become a spy for the day this isn't CIA type stuff but it's pretty freaking cool you can use a platform called drop ship.i to see which drop shipping companies are actually making sales use this tool to validate your product choice on the topic of validation here is a checklist to validate if you have chosen a good Drop Shipping product check the product's order volume high order volume shows that there is demand for the product check Shopify and other reviews to make sure the product has at least a 3.5 star rating we do not want to be selling people junk Source your product from a reliable seller for example Zen drop autod DS or spocket are all great options and keep in mind that demand for a product May change over time based on Trends or culture so keep an eye on this remember the mystery box from earlier let's see what we have here oh this is one of my favorite Drop Shipping products it's a grooming glove for cats let me tell you why it's a perfect item to drop ship it's affordable for beginners it has the potential for an incredibly High profit margin and it works really well so customer satisfaction will be guaranteed plus my cats seem to really like it and they are usually very tough critics and ever wonder why some Drop Shipping businesses succeed and others fail the website obviously picking a killer product is most important but what is just as important is having the right tools and system for your business to run smoothly you will now need somewhere to host your chosen products chances are you don't have a large budget so you're going to need to leverage everything you can to get your operations running affordably this is why Shopify is so helpful because they have thousands of apps at your fingertips that make setting up a business a lot easier they also also help you optimize your SEO right on your product pages and tease how they will show up in the search results this is very very important for getting your pages seen by potential customers so to set up your Shopify Store buy a relevant domain through Shopify and use an extension like or dot shop then set your currency location and language set up your shipping rates your payment gateways and your policies I do have a tutorial on how to set up a Shopify store using Shopify Magic that you can watch after this video if you need a little extra help getting your store set up if you haven't signed up for Shopify there is a free trial link down below so you can go try it out there are three main kinds of stores that you can build a niche store a general store or a one product store one product stores perform really well and are very simple to start and scale you literally just have to find one killer product and push it now for the next ingredient your Drop Shipping business will need clear branding you will want to clarify the problem that you are solving with your products create an emotional connection with your target audience and find your tone you may need to adapt and change this until you find branding that fits but once you do lock it in and stay consistent that way people know what they're coming to your store for here are some tools that I found really helpful for building solid branding the brand archetypes you can take an online quiz to see what kind of archetype your brand falls into such as the lover the adventurer the caregiver the jester or the sage just look up brand archetype quiz on Google and there are a lot of free ones use mystory brand.com it is an online template for building a solid brand and lastly use shopify's free logo Builder hatchful to build a clean memorable logo guys make sure to fill your website with content you should have ready-made photos and videos for your Drop Shipping products but you can definitely take it up a notch by adding in lifestyle photos ugc content and testimoni me this is going to help your website to feel less stale and more authentic you want people to be able to actually see themselves using your product some other really great tools and apps to add to your website are insta feed vitals reviews and bundles and Shopify collabs to find creators to work with you can also use AI tools like Ecom King store to automate your store creation process the AI store Builder can help you choose a brand name Logo and even import winning products however you should definitely still make adjustments where you need to if you're looking to save some extra time and effort this is a very good tool okay pop quiz time let's see if you've been paying attention what should you check to validate the demand for a Drop Shipping product a Shopify reviews and AliExpress order volume B social media likes C product packaging and branding or D sellers social media followers [Music] and the answer is a Shopify reviews an AliExpress border volume kudos to you if you got it correct now here is some sales advice for you grab out a notebook and Pen because you will want to remember this I'm going to give you a scenario there is an owner of a hot dog stand and he's trying to sell out all of his food for the day what is the number one thing that he needs in order to do it it's a hungry crowd that means demand because if people are hungry they will buy whatever food is around now what is the second most important thing a good offer he won't need to convince people to buy his product if he is surrounded by people who need what he has and he has an irresistible offer so here is the irresistible offer formula use urgency and scarcity sell the dreams and desires of your customers sell the problem that you solve for them not the product in this case the owner would be selling a cure for the crowd's Hunger not just a hot dog Additionally you can give incentives for buying more such as package rates or buy 1 get one free the next ingredient is having a solid marketing plan there are three main streams for marketing your product online organic marketing paid ads and email marketing depending on your product and Target demographic and skills you can use one or all of these for organic content you can research viral videos on Tik Tok shop and IG reels and just copy their formulas if it works for them it should work for you it's also really important to use a hook in the first 3 seconds of any video you create and keep hooking people so they're curious about your product you can create these videos yourself or you can hire creators to do a ugc for you and you can also partner with influencers who will help you sell your product and create brand awareness for paid ads check out the Tik Tok Creator Center where you can see the top performing ads in your Niche you can even see their conversion rates and this is public information and it is incredibly useful you can also use the exact same method on meta when you find something that works repeated and scale your winning campaigns I have a full video on this as well if you want a step-by-step tutorial on Tik Tok ads you can also outsources to add agencies if you have the budget guys do not sleep on Tik Tok shop it is a perfect marketing tool for Drop Shipping You partner with creators and only pay them a percent when they make you sales for email marketing use tools like MailChimp omnisend or yo to host your list a great way to promote your email list is through your social media get people to sign up with a lead magnet such as a product discount a giveaway a contest or free shipping for example you want to make sure that you are sending out regular newsletters and promotions to keep your list active these are some of the top strategies to get people to buy your chosen products as promised you now have the recipe to drop shipping success to recap you need to find find a winning product utilize shopify's toolbox get clear on your branding create an irresistible offer choose a killer marketing strategy and then execute the plan guys anything is possible you will get out of life what you believe you will if you decide today that the market is oversaturated and there are no more opportunities for you then you won't get any but if you decide today that you are going to make this happen and you take the first step towards building your Drop Shipping Store you will make it happen and you will succeed if other regular people are doing it so can you in order to succeed in this industry you need to keep investing into your skills and knowledge even watching to the end of this video puts you ahead of most people so give yourself a pat on the back you are ready to go out there and make this a reality we have a ton of free resources to help you through your entrepreneurial process right on our YouTube channel and blog and we're here to help you every single step of the way thank you so much for watching and if you found this valuable please give this video a like And subscribe and let us know in the comments below I am chrisma Collins and I will see you on the next one [Music]