How Would Rand Fishkin Do Marketing For A New SaaS If He Was Starting Over From Scratch?
๐ Watch the full interview here: https://youtu.be/Eaen0RZlz8w
๐ Check out other interviews with 7-figure SaaS founders: https://www.youtube.com/playlist?list=PLp3swJwFygyAVAe5q4qz_a7vMryI8rH3_
Marketing has changed ENORMOUSLY since Rand started his career - here's how he would launch a brand new SaaS from scratch today if he had no email list, no personal brand and no audience to start with.
Rand Fishkin is cofounder and CEO of SparkToro, makers of fine audience research software, and indie game developer Snackbar Studio. Heโs dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder. When Randโs not working, heโs usually cooking a fancy meal for the love of his life, author Geraldine DeRuiter.
Expect to learn:
- What Rand would do if he was starting over again today
- Where most SaaS founders go wrong when launching
- How to use the "Audience First" Framework to build something people want
- What channels Rand recommends that SaaS founders focus on now
Rand's Stuff:
- https://sparktoro.com/
- https://snackbarstudio.com/
- Rand's Book "Lost and Founder: A Painfully Honest Field Guide to the Startup World": https://amzn.to/3HLpxfq
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NEXT STEPS
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1 - Like this video & subscribe to the channel (this helps me to get more top-tier guests on the show)
https://www.youtube.com/@ryan-wardell?sub_confirmation=1
2 - ๐Download my FREE list of 320+ websites and directories where you can submit your SaaS and get backlinks and traffic:
https://www.startupsauce.com/list
(Iโll also send you some more helpful goodies and resources via email after this as well)
3 - Check out the best bits from my other interviews with 7-figure SaaS founders & experts here:
https://www.youtube.com/playlist?list=PLp3swJwFygyAVAe5q4qz_a7vMryI8rH3_
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