Google Ads Audit for Plumbers | $10K Spent & Here's What's Wrong
► Work with me or learn how to run Google Ads: https://stan.store/brandonewing
I audited a real plumbing company spending $10,000 over 60 days on Google Ads — here's everything wrong and exactly how to fix it.
In this video we cover:
00:00 – Account Overview & Budget
01:20 – Why You NEED Google LSA as a Plumber
02:30 – Conversion Tracking Issues (Missing Website Calls & Form Submissions)
04:00 – Auto-Apply Settings to Turn Off Immediately
05:30 – The One Ad Group Problem (No Segmentation)
07:00 – How to Properly Structure Plumbing Campaigns
09:00 – Keyword Issues, Broad Match & Negatives
11:00 – Ad Copy Relevancy Problems
12:30 – Assets & Extensions – What to Keep and What to Remove
14:00 – Automated Assets – Turn These Off Now
15:30 – Location Targeting & Bidding Strategy
The biggest issues: under-tracking conversions, one bloated ad group with
200 keywords, zero segmentation by service type, and Google AI adding
irrelevant assets automatically.
#googleads #localserviceads #plumbing #plumbermarketing #localbusiness #digitalmarketing
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Chapters (11)
Account Overview & Budget
1:20
Why You NEED Google LSA as a Plumber
2:30
Conversion Tracking Issues (Missing Website Calls & Form Submissions)
4:00
Auto-Apply Settings to Turn Off Immediately
5:30
The One Ad Group Problem (No Segmentation)
7:00
How to Properly Structure Plumbing Campaigns
9:00
Keyword Issues, Broad Match & Negatives
11:00
Ad Copy Relevancy Problems
12:30
Assets & Extensions – What to Keep and What to Remove
14:00
Automated Assets – Turn These Off Now
15:30
Location Targeting & Bidding Strategy
🎓
Tutor Explanation
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