Applied Analytics Engineering and Visualization with dbt

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Applied Analytics Engineering and Visualization with dbt

Coursera · Intermediate ·📊 Data Analytics & Business Intelligence ·1mo ago
This course equips you with practical analytics engineering skills focused on preparing, transforming, optimizing, and visualizing data using dbt. You will begin by reviewing and refactoring existing dbt models to ensure consistency, remove redundant transformations, and organize logic into clean and maintainable layers. As you move forward, you will apply standardized cleaning patterns, implement reusable macros, and enforce data quality using dbt tests. You will also design and extend business KPI models that support executive-level analytics. Next, you will deepen your understanding of performance tuning by analyzing execution plans, optimizing joins and filters, and evaluating model materializations for speed, cost, and reliability. You will learn how to improve pipeline observability by interpreting dbt logs, reviewing artifacts, managing failures, and applying freshness and SLA concepts to ensure trustworthy production workflows. The final part of the course focuses on visualization and insight delivery. You will connect dbt outputs to a BI tool, configure datasets, build dashboards based on KPI models, design executive-ready reports, automate refreshes, and share insights in a way that supports data-driven decision making across the organization. With a hands-on and applied approach, the course teaches you how to standardize transformation logic, build modular KPI models, optimize performance, monitor pipeline health, integrate analytics outputs into BI platforms, and deliver insights with clarity and impact. You will develop the ability to maintain clean project organization, implement efficient transformations, and support end-to-end analytics workflows. By the end of this course, you will be able to: • Review and refactor dbt model dependencies to maintain a clean and efficient DAG • Standardize data cleaning using reusable macros and validation strategies • Build KPI models and multi-layered business transformations • Analyze query performance and apply o
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