Video SEO by Crystal Carter | MozCon 2023

54% of consumers report that they'd like to see more videos from brands, and video SERPs account for an average of 20% of untapped keyword opportunities. There's never been a better time to improve your video SEO! From on-page embeds to SERP visibility and even in your backlink profile, video is an unrivaled tool for adding value to your content and improving your website's SEO outcomes. In this talk, Crystal explores what matters on the Google SERP, and what leads to success when optimizing the videos on your site. Join us at MozCon 🎟️ Tickets & Info: https://moz.com/mozcon 𝗙𝗼𝗹𝗹𝗼𝘄 C…