Traffic fluctuation (and ensuring healthy navigation) | Sustainable Monetized Websites
Aurora Morales, from Publisher Policy Education at Google (and her two co-hosts: Organic(a), the Search Champion, and Monetized, the Publishing Guru), share some of the common reasons you might be experiencing changes in your website traffic and best practices for ensuring good traffic on your site. They also dive into what invalid traffic is and how Google identifies it.
Tools:
Invalid Clicks Contact Form → https://goo.gle/2LCTd0P
Search Console performance report → https://goo.gle/searchperformance
Index Coverage report → https://goo.gle/indexcoverage
Mobile-Friendly Test Tool → https://goo.gle/2Ku3887
Manual Actions report → https://goo.gle/382WJZJ
Security Issues report → https://goo.gle/3oSZ3ti
Google trends → https://goo.gle/ustrends
Learn more about Search:
How Google Search works → https://goo.gle/3a7rH5P
Create good titles and snippets in Search Results → https://goo.gle/3nkvksO
Explore the search gallery → https://goo.gle/2LIpD6J
Data anomalies in Search Console → https://goo.gle/2INIuzs
SEO Starter Guide → https://goo.gle/3oWnBBH
Search Central blog → https://goo.gle/searchblog
Learn more about publisher policies:
Ad placement policies → https://goo.gle/37gov62
AdSense community → https://goo.gle/2WssmXz
Ad traffic quality → http://goo.gle/3nVFpwp
Watch more Sustainable Monetized Websites videos → https://goo.gle/38Bz9Fj
Subscribe to the Google Search Central Channel and don’t miss a single Search Central video → https://goo.gle/SearchCentral
Do you create or manage content online and monetize it? This series takes you through the policies, guidelines, best practices and tools available to you, to ensure you’re creating sustainable monetized websites.
#SustainableMonetizedWebsites #SMW
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Interview with Adam Lasnik - Part 3
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