The Weirdest SEO Strategy I Tried and Why It Actually Worked

This is the weirdest SEO strategy I've ever done.. And you can use it too. A client of mine sells neon signs, so we started with a typical keyword research process in Ahrefs. We entered a seed keyword and explored all the related keywords around it. Then I applied a filter to only see longer keywords with many words in them, and that’s when something unexpected appeared. People weren’t just searching for “neon light.” They were searching for full sentences followed by “neon light.” In other words, they wanted neon signs with specific quotes or phrases in them. That insight completely changed…