The New Google Playbook: 8 Things You Must Fix Right Now
Google just broke the wall between SEO and paid ads, and most businesses have no idea it happened.
I've run hundreds of tests across our agency after this update, and the same eight problems keep showing up in the sites that are losing ground to competitors in both organic and paid.
In this video, I walk you through every fix step by step, from page speed and website copy to schema markup and trust signals, so your site works with Google's AI instead of against it.
These aren't hacks. They're the fundamentals that actually move the needle right now.
You will learn:
— Why Google's AI now us…
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Chapters (6)
Why Google's Update Changes Everything
0:34
Step 1: Make Your Website Fast
2:18
Step 2: Clean Up Your Website Copy
3:44
Step 3: Add Real Images and Videos
4:46
Step 4: Fix Your Product Feed
5:59
Step 5: Add Schema Markup and Build Trust Signals
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