Your product data powers AI commerce

Key Takeaways

A few examples of where the product feed is currently being used beyond shopping ads would be free listings, shopping experiences on Gemini and AI mode, virtual try-on, Google Lens, and then business agent and product profile. You also need to make sure you're enriching the feeds with as much product content as possible, providing more images, lifestyle images specifically, rich titles, descriptions, product type, product highlights. It's really important to not forget to highlight your differentiators. So, think of ratings, fast shipping, and exclusive promos and pricing. You know, do everything you can to optimize your feed.