Schema Markup: A Foundation for Brand Control in AI Search
Skills:
SEO & SEM80%
In this webinar, Schema App CEO Martha van Berkel and Customer Insights Manager Kevin Veilleux share what our industry research and customer data reveal about brand visibility in AI search — and how Schema Markup plays a critical role in protecting it.
During the webinar, you will learn:
What our first-party studies show about Schema Markup and search visibility
How entity-based structured data helps reduce AI hallucinations
Real-world examples from enterprise brands using Schema Markup to influence AI-generated experiences
What to know about JavaScript vs server-side schema deployment
How to prepare for what’s next in AI-driven search and agentic experiences
This session is designed for enterprise marketing, SEO, and digital teams who want to maintain brand control, visibility, and trust with confidence as search evolves.
Want to download the slides? Get them here https://www.schemaapp.com/events/schema-markup-a-foundation-for-brand-control-in-ai-search/
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