Ep 8 | Scaling Your SEO Agency to Six-Figure Clients | MozPod | Aaron Rudman-Hawkins | 4K

In this episode of MozPod, discover how you can transform your agency from a marketing generalist to a specialist! Dive into a conversation between Aaron Rudman-Hawkins of Evergreen Agency and your host, Chima Mmeje, as they discuss managing risks, strategic decision-making, and attracting new clients with creative content solutions. TIMESTAMPS 1:45 How did you navigate the initial challenges and the risks associated with pivoting into e-commerce? 4:41 Executing with no Plan B 7:51 What were the exact strategies that you implemented to attract higher-value, six-figure clients? 12:38 What have you done to differentiate your agency and capture the attention of higher-value clients? 14:52 What retention strategies do you have in place to keep these high-value clients? 20:12 What advice would you give to other agency founders who are looking to do what you've done? 16:43 Do you have to make any internal operational changes to accommodate these pivots? 18:14 What are the main lessons that you've learned with this transition from small businesses to large businesses? 22:08 What is one thing you do every day that brings you a tiny pocket of joy? *************************************** A very special thank you to our guest Aaron Rudman-Hawkins! https://www.linkedin.com/in/aaronrudmanhawkins https://theevergreenagency.co.uk/team/ *************************************** ADDITIONAL MOZ RESOURCES: 30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 Check out Moz Local ► https://mz.cm/36Pbz7h Learn about STAT ► https://mz.cm/2IiqTzf Watch Moz Webinar ► https://mz.cm/3TgJgGK *************************************** STAY IN TOUCH: Moz ► https://mz.cm/30QvHCm Facebook ► https://www.facebook.com/moz X/Twitter ► https://twitter.com/Moz LinkedIn ► https://www.linkedin.com/company/moz Instagram ► https://www.instagram.com/moz_hq/