Don't Go Chasing AI Yet: A Framework for Prioritizing SEO vs. AI Search (March 25)

Everyone is scrambling to incorporate AI. But what takes priority? Is generative engine optimization (GEO) replacing traditional SEO? Should you shift budget from traditional SEO to AI content experiments? 👈 Join this live session to see how to prioritize SEO vs. AI search based on your business model. Before You Reallocate SEO Budget, Validate Where AI Will Drive Incremental Growth In Channel Mix In this session, DAC's Alex Hernandez, Associate Director of SEO, and Orli Millstein, Director of Content Strategy, challenge the assumption that more AI optimization automatically equals more …