BuiltWith Tutorial: How to Build a Targeted B2B Lead List by Filtering Website Tech Stacks

Find out what any website is built with using Built With: https://builtwith.com/saasreport   In this video, I’ll go over how to use BuiltWith to build a targeted lead list by filtering websites based on the tools they use. You’ll learn how BuiltWith technology lookup reveals a company’s tech stack, including Shopify, WordPress, WooCommerce, Klaviyo, Mailchimp, Stripe, and Google Analytics. I’ll show how to use advanced filters to sort by revenue, employee count, industry, geography, technology spend, keywords, and vertical markets. This BuiltWith tutorial focuses on B2B lead generation, SaaS prospecting, competitor research, and smart sales prospecting using real website technology data. Be sure to watch this video all the way as I cover how to combine include and exclude filters to target competitor tools or complementary software for better outreach. I explain how to export a CSV lead list, import contacts into HubSpot, Salesforce, or GoHighLevel, and organize data inside your CRM. You’ll see how to personalize cold email campaigns using tech stack insights, firmographic data, and intent data to improve response rates and conversions. I also break down data accuracy, GDPR compliance, CAN-SPAM rules, list maintenance, and how to refresh your prospect list for long term growth. BuiltWith is a powerful lead generation tool that turns website analytics, technology insights, and tech stack reports into a focused sales pipeline. By filtering websites by software, revenue, industry, geography, and business size, it helps create high quality prospect lists instead of generic email blasts. When combined with CRM integration, outreach personalization, competitor targeting, and export tools, BuiltWith supports a scalable SaaS sales strategy. This recap shows how BuiltWith filters, keyword search, vertical targeting, and technology spend data work together to build a clean, relevant, and conversion ready lead list. Don't miss the latest SaaS trends, watch our other videos: