Building Tech Products that Customers Love

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Building Tech Products that Customers Love

Coursera · Intermediate ·📋 Product Management ·1h ago
Based on the best-selling book, Inspired, by Marty Cagan. This course provides a deep dive into creating tech products that customers love. It covers the principles behind successful product development, from idea conception to scaling, with actionable frameworks for delivering products that meet customer needs. This guide takes insights from top tech companies and highlights the importance of a well-defined product vision, team roles, and strategies like OKRs and discovery methods. Learners will also understand the critical elements of product discovery, prototyping, and testing to mitigate r…
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