AIRLINES Devaluing Your AIRMILES
Skills:
Data Literacy50%
Key Takeaways
Understanding airline loyalty programs and airmiles devaluation
Original Description
👻 #airmiles #frequentflyer #loyaltyprogram 👻
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AIRLINES Devaluing Your AIRMILES
Airline have for years been reluctant to disclose how valuable their loyalty programs are. But Covid-19 forced them to use their Airmiles Frequent Flyer Loyalty programs as collateral to raise funds from the U.S. Government through the CARES Act or raise capital in equity and debt capital markets.
But now that all these liabilities sit on their balance sheets - $27.5bn for the 5 Most Valuable Programs (Delta, United, American, Southwest, JetBlue) - airlines are looking to devalue the airmiles to improve their financials. That will force customers to use more airmiles to book reward flights.
Southwest already did that in April 2021 by asking customers to spend 6% more points to book reward flights.
Bottom line = don't hoard your airmiles and rewards. Book travel soon and book it with your airmiles before their are devalued (or worse, expire).
Have a great trip 🛫✈︎🛫
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My goal is to help my viewers become better and savvier investors by showing that finance and investing don't have to be complicated. My videos range from actionable trade ideas, stock and financial markets analysis, to simple tips on how to manage everyday finances better.
I spent close to 20 years working for major investment banks in London and New York and running a hedge fund in Hawaii. This channel allows me to share what I learned along the way and pass it on.
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DISCLAIMER
This content is for education and entertainment purposes only.
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