Why Google’s Core Update, AI Slop, and Health Inaccuracies All Point to the Same Thing

This week’s SEO news may seem scattered at first—but when you zoom out, a clear pattern emerges. In this episode of Digital Know How, Caleb Nation breaks down why Google’s December core update, AI "slop" debates, and health-related AI inaccuracies are all pointing to the same underlying shift in search. Search is no longer about who covers the most ground. It’s about who owns a problem deeply enough to be trusted with decisions. In this video, you’ll learn: Why Google’s December core update is rewarding niche expertise over generalist content How "best of" and commercial-intent queries are…