Using Google Testing Tools to Optimize Your Website for SEO

In this video, Steve Scott of Search Engine Academy shows you some of the Google testing tools you can use to optimize a website's search engine results. The tools include the Rich Results Tool, Mobile-Friendly Test, and PageSpeed Insights. The Rich Results Tool tests eligibility of a website for special items on a search page, while the Mobile-Friendly Test checks if a website is optimized for mobile devices. The PageSpeed Insights tool analyzes a website's page speed and offers suggestions for improvement. 00:00 Introduction 00:21 Rich Results Tool 02:05 Page Speed Insights 03:07 Back to Rich Results