Supervised Text Classification for Marketing Analytics

Coursera Courses ↗ · Coursera

Open Course on Coursera

Free to audit · Opens on Coursera

Supervised Text Classification for Marketing Analytics

Coursera · Beginner ·📐 ML Fundamentals ·1mo ago
Marketing data often requires categorization or labeling. In today’s age, marketing data can also be very big, or larger than what humans can reasonably tackle. In this course, students learn how to use supervised deep learning to train algorithms to tackle text classification tasks. Students walk through a conceptual overview of supervised machine learning and dive into real-world datasets through instructor-led tutorials in Python. The course concludes with a major project. This course can be taken for academic credit as part of CU Boulder’s Master of Science in Data Science (MS-DS) degree offered on the Coursera platform. The MS-DS is an interdisciplinary degree that brings together faculty from CU Boulder’s departments of Applied Mathematics, Computer Science, Information Science, and others. With performance-based admissions and no application process, the MS-DS is ideal for individuals with a broad range of undergraduate education and/or professional experience in computer science, information science, mathematics, and statistics. Learn more about the MS-DS program at https://www.coursera.org/degrees/master-of-science-data-science-boulder.
Watch on Coursera ↗ (saves to browser)
Sign in to unlock AI tutor explanation · ⚡30

Related AI Lessons

The Threshold Is a Business Decision, Not a Statistical One
Learn how to build a production-grade fraud detection system and why statistical thresholds are business decisions, not just statistical ones
Medium · Machine Learning
Can Your Stress Level Predict How Much You Sleep?
Explore the relationship between stress levels and sleep patterns using data analysis and machine learning techniques to uncover hidden patterns
Medium · Machine Learning
Role of Model Architecture In Inference — Inference Series
Learn how generative AI architecture impacts inference system design and why it matters for efficient model deployment
Medium · Machine Learning
Role of Model Architecture In Inference — Inference Series
Learn how model architecture impacts inference system design in generative AI
Medium · Deep Learning
Up next
Generative Artificial Intelligence Full Course 2026 | Gen AI Tutorial For Beginners | Simplilearn
Simplilearn
Watch →