RevOps Strategy 2026: RevOps Leaders Reveal Their Plan

Strategic RevOps is here! 👏 https://bit.ly/4s1iQIv Join Tara Murray (VP of RevOps at Webflow) and Lindsay Rothlisberger (Director of RevOps at Zapier) for an inside look at how leading RevOps teams are approaching 2026 planning. This AMA unpacks how to move RevOps from reactive support to strategic leadership, making AI and automation the foundation for planning, execution, and measurement. Top Takeaways from the Discussion: 1️⃣ The 10X Mindset: Learn to ask, "What do you want your board slides to say?" and prioritize 10X initiatives over incremental 2X gains. 2️⃣ Strategic Planning: How to navigate the planning process by shifting RevOps from a waiting function to a cross-functional go-to-market leader that defines strategy. 3️⃣ AI Investment & Accountability: How to navigate the tension between the need for dedicated Go-to-Market Engineers to build scalable systems versus fostering a "let them build" culture for broad adoption. 4️⃣ Measuring Success: Moving beyond time-savings to measure the "Now What?" impact of AI—like increasing account penetration by 10X. 5️⃣ Shadow AI & Governance: Strategies for mitigating risk by building compliant templates and guardrails that allow for self-serve automation without chaos. This is your chance to learn the mindset and frameworks being built right now to shape the future of RevOps.