Most startups fail because they pick the wrong problem | GoKwik CEO, Chirag Taneja

Z47 Moments · Beginner ·🚀 Entrepreneurship & Startups ·1mo ago

About this lesson

A lot of founders obsess over solutions. Far fewer spend enough time questioning whether the problem itself is worth solving. Because not every difficult problem becomes a great business. The real leverage often comes from choosing problems that are: large enough, painful enough, and commercially viable enough to sustain long-term execution. Execution matters. But picking the right problem matters even more. Watch Chirag Taneja, CEO of GoKwik talk about choosing the right problem.

Original Description

A lot of founders obsess over solutions. Far fewer spend enough time questioning whether the problem itself is worth solving. Because not every difficult problem becomes a great business. The real leverage often comes from choosing problems that are: large enough, painful enough, and commercially viable enough to sustain long-term execution. Execution matters. But picking the right problem matters even more. Watch Chirag Taneja, CEO of GoKwik talk about choosing the right problem.

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