Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator

Coursera Courses ↗ · Coursera

Open Course on Coursera

Free to audit · Opens on Coursera

Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator

Coursera · Advanced ·🚀 Entrepreneurship & Startups ·1mo ago
This course will help you be a better negotiator. Unlike many negotiation courses, we develop a framework for analyzing and shaping negotiations. This framework will allow you to make principled arguments that persuade others. It will allow you to see beneath the surface of apparent conflicts to uncover the underlying interests. You will leave the course better able to predict, interpret, and shape the behavior of those you face in competitive situations. In this course, you will have several opportunities to negotiate with other students using case studies based on common situations in business and in life. You can get feedback on your performance and compare what you did to how others approached the same scenario. The cases also provide a setting to discuss a wide-ranging set of topics including preparing for a negotiation, making ultimatums, avoiding regret, expanding the pie, and dealing with someone who has a very different perspective on the world. Advanced topics include negotiating when you have no power, negotiating over email, and the role of gender differences in negotiation. To close out the course, we will hear insights from three negotiation experts: Linda Babcock, Herb Cohen, and John McCall MacBain. Enjoy.
Watch on Coursera ↗ (saves to browser)
Sign in to unlock AI tutor explanation · ⚡30

Related AI Lessons

Silicon Holler: What Happens When the Brain Drain Finally Stops
Discover how Appalachia can become the next great tech hub, leveraging its unique strengths to attract and retain top talent
Dev.to · Marsulta
The Ultimate Exit: How to Build a Digital Business That Is Ready to Be Sold
Learn how to build a digital business that is ready to be sold by transitioning from operator to owner
Medium · Startup
How to Build a More Profitable, Automated Business That Gives You Time, Freedom & Income in 2026
Learn how to rebuild a business using AI systems and practical strategies to achieve time, freedom, and income
Medium · AI
I’m building this alone. One developer, four repositories, zero investors.
Learn how one developer built a solo project to streamline crypto price tracking across multiple websites
Medium · Startup
Up next
You will never REGRET living life on your terms
GaryVee
Watch →