How to Handle VC-Backed Competitors (as a Bootstrapped Startup) | Rand Fishkin

👉 Watch the full interview here: https://youtu.be/Eaen0RZlz8w 👉 Check out other interviews with 7-figure SaaS founders: https://www.youtube.com/playlist?list=PLp3swJwFygyAVAe5q4qz_a7vMryI8rH3_ Rand discusses how to deal with VC-funded competitors...and why self-funding is a superpower. Rand Fishkin is cofounder and CEO of SparkToro, makers of fine audience research software, and indie game developer Snackbar Studio. He’s dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder. When Rand’s not working, he’s usually cooking a fancy meal for the love of his life, author Geraldine DeRuiter. Expect to learn: - Why Rand thinks that MicroSaaS NEED to have a face - How to react when a competitor raises VC funding - The mathematics behind venture funding (and why 97% fail within 4 years) Rand's Stuff: - https://sparktoro.com/ - https://snackbarstudio.com/ - Rand's Book "Lost and Founder: A Painfully Honest Field Guide to the Startup World": https://amzn.to/3HLpxfq ************** NEXT STEPS ************** 1 - Like this video & subscribe to the channel (this helps me to get more top-tier guests on the show) https://www.youtube.com/@ryan-wardell?sub_confirmation=1 2 - 🆓Download my FREE list of 320+ websites and directories where you can submit your SaaS and get backlinks and traffic: https://www.startupsauce.com/list (I’ll also send you some more helpful goodies and resources via email after this as well) 3 - Check out the best bits from my other interviews with 7-figure SaaS founders & experts here: https://www.youtube.com/playlist?list=PLp3swJwFygyAVAe5q4qz_a7vMryI8rH3_ *************************** VIDEOS TO WATCH NEXT: *************************** 👉Why The Startup Accelerator Model DOESN'T work - and what you should do instead: https://www.youtube.com/watch?v=DR8InpwM1gg 👉Spiciest Takes from 7-Figure SaaS Founders & Experts (Controversial!) [link to Spicy Takes playlist] **