How the Best Marketers Actually Use AI (Hint: It's Not a Prompt)

I studied thousands of campaigns and found something most marketers don't want to admit: the brands using AI the most had the lowest brand recall. AI doesn't create originality. It produces the statistical average of the internet, and when every brand uses the same tools the same way, everything starts to sound identical. The brands pulling ahead aren't avoiding AI. They're using it earlier in the process to expand ideas, not replace the creative thinking that makes a brand memorable. In this video, I break down exactly where AI helps and where human taste still has to lead. You will learn…