Honest Claude Skills review (setup & practical use cases for marketing)

📌 Subscribe to my free newsletter to learn more about practical non-hype use cases for AI in marketing - https://annikahelendi.substack.com/ ---- In this video, I’m showing you the new Skills feature from Claude Anthropic. It seems super cool but also way too technical at first, but fortunately, they have set up a skill that helps us non-techies to create new "skills" (very meta, I know). I’ll guide you on how to set up your own skills and show you some use cases for marketers like me (like creating graphs for blog posts or newsletters that are based on video transcripts and also creating newsletters). I'll also share if I’ll keep using it or not. But heads up, you need to be on the pro plan which costs $17 a month if you pay yearly or $20 a month if you pay monthly. Watch till the end to get my full review! ----- Tools and resources mentioned: 🔗 Claude - https://claude.ai/ 🔗 Genspark - https://www.genspark.ai/invite_member?invite_code=OGRiM2U4ZjVMNWQ1ZkwxODBjTGJhZTNMNWFjNzMxNWI0YmNj 🔗 AI Marketing Masters community (to get the content system blueprints) - https://www.aimarketingmasters.com/ 🔗 Airtable - https://shorturl.at/61CNb 🔗 Make - https://shorturl.at/itWny 🔗 Openrouter - https://openrouter.ai/ -------- 00:00 Introduction to Claude Anthropic's New Skills Feature 00:36 Pricing 00:54 Accessing the Skills Feature 01:20 Creating Your First Skill 04:14 Problems with Quality 08:52 Exploring Other Use Cases 13:16 The Verdict - Is it Worth It?