GenAI for Content Creation

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GenAI for Content Creation

Coursera · Intermediate ·🧠 Large Language Models ·1mo ago

Key Takeaways

Creates AI-generated video content using GenAI and a modern multi-tool production workflow

Original Description

GenAI for Content Creation teaches creators and business professionals how to build AI-generated video content using a modern multi-tool production workflow. Designed for practitioners already using AI tools like Claude, ChatGPT, Gemini, and image or video generation platforms, the course moves beyond basic prompting into structured content production. Learners use Claude to create scripts, storyboards, and scene-by-scene prompt documents; Nano Banana Pro to generate consistent characters, cinematic reference scenes, and key frames; and Veo 3.1 or Seedance 2.0 to animate those assets into short-form video content. The course also covers voice generation with ElevenLabs V3, prompt engineering frameworks, visual continuity, temporal coherence, AI disclosure requirements, and C2PA Content Credentials. Through guided demonstrations and a production-focused capstone project, learners build a reusable AI content creation workflow that supports scalable video production for marketing, storytelling, social media, and digital content teams.
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