Forbes - Redefining Modern Web Development

Key Takeaways

[Music] with the intern access of the web there's no place that I can't reach the impact of the web on The Newsroom was Monumental it's now more the reader telling The Newsroom this is important to me you really have to start to build from scratch what is a story on the phone with a progressive web app there's a link tap it install it with no friction the pwa is on their phone done and once that is installed we are able to alert you to hey we got some more information for you if you're interested in whatever areas that you are you can install that subject that topic and we're going to serve you the content that you want and that's going to change our business in a big way the technology has enabled us to make our new pwa faster than our current mobile site we're now able to deliver visuals faster and if you can start to deliver visuals faster then you can start to change the formats you do people are willing to stay longer if they stay longer they see more advertising the pwa is going to result in more personalization personalization will yield more engagement the web has made me realize there's an audience out there and there's an audience that's knowledgeable and there's an audience that needs to be understood