Dentsu & iProspect Partner with Similarweb to Transform Client Strategy

Discover how iProspect and teams across Dentsu leverage Similarweb's digital data to support clients worldwide and drive smarter marketing decisions. Scott Randel, Client Lead for iProspect at Dentsu, shares how they've integrated Similarweb's audience behavioral data into their proprietary AI agent - enabling team members to ask questions in natural language and get answers at natural speed. With Similarweb's breadth and accuracy, Dentsu understands how consumers are shifting in today's environment, wows clients with actionable audience insights, and shows where consumers are interacting across the web. This intelligence influences optimization and prioritization strategies, helping clients allocate budgets more effectively and giving the Dentsu team a competitive edge. • What is Similarweb? Similarweb brings you the most trusted, comprehensive, and detailed view of the digital world – so you can outperform your competition and win your market. We support thousands of clients ranging from small businesses to global enterprises. Want to find out how Similarweb can help you grow smarter? Learn more: https://insights.similarweb.com/3B4s4LA • About our business solutions - Similarweb Digital Research Intelligence – unleash the ultimate business strategy, with the freshest industry trends, competitive performance, and audience behavior insights: https://insights.similarweb.com/3B4izvy - Similarweb Digital Marketing Intelligence – drive more traffic to your website and boost user acquisition across every marketing channel, with the most accurate web traffic data: https://insights.similarweb.com/3R6fwc9 - Similarweb Sales Intelligence – sell smarter, with 360° ecommerce, publisher, and advertiser prospect insights that will help you crush your quota: https://insights.similarweb.com/3q2ziJI - Similarweb Shopper Intelligence – discover what people buy on the world’s biggest marketplaces, and optimize your performance with the smartest consumer behavior insights a