Customer Segmentation with K-Means: Model & Visualize

This practical course equips learners with the analytical skills to explore, model, and visualize customer shopping behavior using Python and K-Means clustering. Through structured modules, learners will prepare real-world customer data, construct meaningful visualizations, analyze variable relationships, and evaluate clustering outcomes to derive actionable business insights. Starting with data preprocessing and environment setup, learners will organize datasets and construct various statistical charts, including pie charts, histograms, and violin plots, to interpret customer attributes. Bui…