China Strategy

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China Strategy

Coursera · Intermediate ·📰 AI News & Updates ·3mo ago

Key Takeaways

Develops a China strategy for foreign companies

Original Description

This course is designed to help you, as a strategist of a foreign company, better understand how to develop your China strategy. Specifically, after studying China’s changing strategic landscape, you will focus on mastering three strategic issues: who – the major players in China, how – the entry modes, and where – the location strategy for your China business. This course is aimed to deliver updated knowledge and real experiences of developing China strategy.

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