ChatGPT (and other AI) for Product Management & Innovation

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ChatGPT (and other AI) for Product Management & Innovation

Coursera · Intermediate ·🧠 Large Language Models ·1mo ago
Generative AI is transforming product management, reshaping how strategies are built, markets are analyzed, and products are developed. Tools like ChatGPT, Microsoft Copilot, and Google Gemini are accelerating research, ideation, and delivery, enabling product teams to innovate faster and more effectively. This course shows you how to integrate GenAI into your product management workflow to improve efficiency, enhance creativity, and streamline the creation of high-quality artifacts. Through hands-on demonstrations and practical use cases, you’ll apply GenAI tools to produce Product Vision Boards, Business Model Canvases, PESTEL and Porter’s analyses, Competitor Profiles, User Stories, and other essential documents that support strategic decision-making and agile delivery. Ideal for Product Managers, Owners, and Leaders, as well as VPs and Directors, the course equips you to apply GenAI for market research, strategy development, and agile execution—helping you accelerate innovation and deliver customer-centric products at scale.
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