Building and Pitching Marketing Campaigns in Tech Industries

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Building and Pitching Marketing Campaigns in Tech Industries

Coursera · Intermediate ·📊 Data Analytics & Business Intelligence ·2h ago
Once we have a great strategy , much preparation remains to garner resources, plan the launch and then execute. Some industries, mostly high-end B2B, still demand the support and attention that only a human salesforce can provide. Public relations and sponsorships remain viable, traditional communication strategies. Pricing, forecasting and ROI analysis lay the foundation for profitability and the entry ticket to being taken seriously by equity investors. We take-up how to pitch those executives and VCs. Once operations are rolling, distribution, supply chains and ongoing data analytics p…
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