Be Unique And Remember, When They Zig, You Zag!

New World Marketing with Scott Harkey · Intermediate ·🚀 Entrepreneurship & Startups ·3y ago

About this lesson

“It’s a message I can’t say enough to people when they’re following trends, or asking for marketing advice to help them stand out. Find opportunities to be unique, own what you do best—and always remember that when they zig, you zag. March to your own beat, play to your strengths, trust your instincts and always lead with authenticity when embracing new world marketing.” — Scott Harkey, CEO and co-founder of OH Partners. OHPartners.com

Full Transcript

i think what people miss is the opportunity to be unique in the marketplace and own what they're best at one of my favorite marketing quotes is from a guy by the name of louis moses who ran an agency in phoenix arizona called moses anchel and the quote goes like this when they zig we zag i think what people miss is the opportunity to be unique uh in the marketplace and own what they're best at own what makes them unique again when others zig we zag

Original Description

“It’s a message I can’t say enough to people when they’re following trends, or asking for marketing advice to help them stand out. Find opportunities to be unique, own what you do best—and always remember that when they zig, you zag. March to your own beat, play to your strengths, trust your instincts and always lead with authenticity when embracing new world marketing.” — Scott Harkey, CEO and co-founder of OH Partners. OHPartners.com
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