Analyze, Engineer, and Boost AI ROI

Analyze, Engineer, and Boost AI ROI is an intermediate course designed to help learners turn exploratory analysis and model performance results into decisions that increase business impact. You’ll begin by learning how to interpret Exploratory Data Analysis (EDA) patterns, compare demographic segments, and identify opportunities for feature engineering using statistical tests like chi-square. Then, you’ll explore how to evaluate model outcomes through A/B testing, connecting performance shifts to real ROI. Through hands-on practice, reflective coaching, and a guided Coursera Lab, you’ll learn …