AI Transformation: Dentsu’s Next Chapter
About this lesson
In this episode of Shaping the Future of Law, Bradley Collins, CEO of LegalTechTalk, sits down with Alison Malin Zoellner, Group General Counsel at Dentsu Group Inc., to explore the company’s groundbreaking AI transformation and how it is reshaping marketing, advertising and business strategy. Alison shares how AI is revolutionising workflows, driving efficiency and empowering rising talents within Dentsu, not just through automation but as a catalyst for creativity, innovation and leadership development. From enhancing creative processes to accelerating career growth, AI is fundamentally changing how the company operates and evolves. Join us as we unpack what is next for Dentsu in the age of AI. We explore the intersection of AI and creativity, the role of emerging talent in AI-driven innovation and the ethical challenges and opportunities shaping the future of AI-powered marketing and the advertising industry. - Brought to you by LegalTechTalk. Be part of the future at LegalTechTalk 2025 - Europe’s Event for Legal Transformation, happening on 26–27 June 2025. Learn more and register today at https://www.legaltech-talk.com/
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