7 Tips for Writing Great Content with ChatGPT or Gemini | Chima Mmeje | Whiteboard Friday 4k

Are you tired of LLMs like ChatGPT, Gemini, and Claude giving you unusable, garbage content? In this Whiteboard Friday, Chima Mmeje, Senior Content Marketing Manager at Moz, shares exactly how to fix that. Chima breaks down why you can't just ask an AI for a 2,000-word blog post all at once. Since LLMs operate on a garbage-in, garbage-out basis, they cannot magically create expertise or authority on their own. Instead, you'll learn how to build training documents, set up guardrails to avoid robotic language, weave in product-led marketing, and inject human storytelling to make the content actually sound like you. By following these 7 tips, you can train your LLM to hit a 70% quality output goal, saving you time without sacrificing quality. Access and save the high-quality whiteboard here: https://moz.com/blog/tips-for-writing-content-with-chatgpt-or-gemini-whiteboard-friday *************************************** Timestamps 00:00 – Introduction: Why AI Content Often Turns Out Like Garbage 01:03 – The "Garbage In, Garbage Out" Rule 01:36 – Tip 1: Create a Training Document 02:22 – Tip 2: Provide Detailed Context 03:00 – Tip 3: Create a Project with Strict Guardrails 04:11 – Tip 4: Add a Document Detailing Core Offerings 05:33 – Tip 5: Write in Small Sections 06:49 – Tip 6: Personalize with Storytelling & Expert Insights 07:42 – Tip 7: Give Feedback to Train the LLM *************************************** ADDITIONAL MOZ RESOURCES: 30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 Check out Moz Local ► https://mz.cm/36Pbz7h Learn about STAT ► https://mz.cm/2IiqTzf Watch Moz Webinar ► https://mz.cm/3TgJgGK *************************************** STAY IN TOUCH: Moz ► https://mz.cm/30QvHCm Facebook ► https://www.facebook.com/moz X/Twitter ► https://twitter.com/Moz LinkedIn ► https://www.linkedin.com/company/moz Instagram ► https://www.instagram.com/moz_hq/