Protecting people from harmful manipulation

📰 DeepMind Blog

DeepMind prioritizes protecting people from harmful manipulation by AI systems

intermediate Published 25 Mar 2026
Action Steps
  1. Explore DeepMind's models and research on responsible AI
  2. Learn about the potential risks of AI manipulation
  3. Understand the role of AI in protecting people from harmful manipulation
Who Needs to Know This

AI engineers, researchers, and product managers can benefit from understanding the importance of responsible AI development and its potential impact on users

Key Insight

💡 Responsible AI development is crucial to preventing harmful manipulation

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💡 DeepMind prioritizes responsible AI development to protect people from harmful manipulation

Key Takeaways

DeepMind prioritizes protecting people from harmful manipulation by AI systems

Full Article

Published Time: 2026-03-26T13:00:00+00:00

# Protecting People from Harmful Manipulation — Google DeepMind

[Skip to main content](https://deepmind.google/blog/protecting-people-from-harmful-manipulation/#page-content)

## Explore our next generation AI systems

[Explore models](https://deepmind.google/models/)

Gemini

[![Image 1](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__gemini__large.svg) Gemini Learn, build, and plan anything](https://deepmind.google/models/gemini/)[![Image 2](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__nano-banana__large.svg) Nano Banana Create and edit detailed images](https://deepmind.google/models/gemini-image/)[![Image 3](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__gemini-audio__large.svg) Gemini Audio Talk, create and control audio](https://deepmind.google/models/gemini-audio/)

Specialized models

[![Image 4](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__veo__large.svg) Veo Generate cinematic video with audio](https://deepmind.google/models/veo/)[![Image 5](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__imagen__large.svg) Imagen Generate high-quality images from text](https://deepmind.google/models/imagen/)[![Image 6](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__lyria__large.svg) Lyria Generate high fidelity music and audio](https://deepmind.google/models/lyria/)

World models & embodied AI

[![Image 7](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__genie-3__large_OKty371.svg) Genie 3 Generate and explore interactive worlds](https://deepmind.google/models/genie/)[![Image 8](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__gemini-robotics__large.svg) Gemini Robotics Perceive, reason, use tools and interact](https://deepmind.google/models/gemini-robotics/)

Open models

[![Image 9](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__gemma__large.svg) Gemma Build responsible AI applications at scale](https://deepmind.google/models/gemma/)

## Our latest AI breakthroughs and updates from the lab

[Explore research](https://deepmind.google/research/)

Breakthroughs

[![Image 10](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__sima-2__large.svg) SIMA 2 An agent that plays, reasons, and learns with you](https://deepmind.google/blog/sima-2-an-agent-that-plays-reasons-and-learns-with-you-in-virtual-3d-worlds/)[![Image 11](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__genie-3__large_OKty371.svg) Genie 3 Generate and explore interactive worlds](https://deepmind.google/models/genie/)[![Image 12](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__alphago__large.svg) AlphaGo Mastering the game of Go](https://deepmind.google/research/alphago/)[![Image 13](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__gemini-robotics__large.svg) Gemini Robotics Perceive, reason, use tools and interact](https://deepmind.google/models/gemini-robotics/)

Learn more

[Evals](https://deepmind.google/research/evals/)[Publications](https://deepmind.google/research/publications/)[Responsibility](https://deepmind.google/responsibility-and-safety/)

## Unlocking a new era of discovery with AI

[Explore science](https://deepmind.google/science/)

Life sciences

[![Image 14](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/nav__dm__alphafold__large.svg) AlphaFold Predict protein structures with high accuracy](https://deepmind.google/science/alphafold/)[![Image 15](https://storage.googleapis.com/gdm-deepmind-com-prod-public/media/original_images/n
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