Launch HN: Loops (YC W22) – Email for SaaS Companies

Hello HN! We're the team behind Loops ( https://loops.so ), a platform aimed at simplifying the email experience for SaaS companies. We support creating and sending marketing, product, and transactional email. Email is important but painful to manage. If you've ever dealt with the frustration of coding emails by hand, testing them across multiple clients, or integrating them into various SaaS tools, you might find our approach interesting. We make it simple to design and send email to your users either manually in the app, via API or triggered via an integration. We offer unlimited team seats, so your product team can help align copy, your marketing team can send newsletters, your revenue team can work on dunning and your engineers can have a solid API to help orchestrate the sends. Most of our competitors use email editors that are licensed from a third party. Our editor is built from the ground up on the Lexical text editor from Meta, extended beyond just text nod