I Open-Sourced Our Local SEO Data Collection Tool

📰 Dev.to · Ryan York

Learn how to use an open-sourced Node.js script to collect local SEO data from the Google Places API for market analysis

intermediate Published 4 Apr 2026

Action Steps

Clone the repository from github.com/webpossible/local-seo-data to get started with the script
Install the required dependencies using npm or yarn to run the script
Configure the script by providing an industry and a county to collect data
Run the script to collect data from the Google Places API and perform analysis
Use the output JSON data to calculate market averages, group data by city, and perform density analysis

Who Needs to Know This

This tool is useful for marketers, SEO specialists, and developers who need to analyze local market data for their clients or business. It can help them understand their competitive landscape and make data-driven decisions.

Key Insight

💡 The script uses the Google Places API to collect data and performs deduplication, filtering, sorting, and grouping to provide clean and useful data for market analysis

Key Takeaways

Learn how to use an open-sourced Node.js script to collect local SEO data from the Google Places API for market analysis

Full Article

Title: I Open-Sourced Our Local SEO Data Collection Tool

URL Source: https://dev.to/webpossible/i-open-sourced-our-local-seo-data-collection-tool-j54

Published Time: 2026-04-04T01:05:01Z

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[Ryan York](https://dev.to/webpossible)
Posted on Apr 4

# I Open-Sourced Our Local SEO Data Collection Tool

[#opensource](https://dev.to/t/opensource)[#javascript](https://dev.to/t/javascript)[#seo](https://dev.to/t/seo)[#api](https://dev.to/t/api)

We just open-sourced the Node.js script we use to pull competitive market data from the Google Places API for local SEO analysis.

**Repo:**[github.com/webpossible/local-seo-data](https://github.com/webpossible/local-seo-data)

## [](https://dev.to/webpossible/i-open-sourced-our-local-seo-data-collection-tool-j54#what-it-does) What It Does

Give it an industry ("dentist", "HVAC company", "med spa") and a county, and it:

1. Searches multiple cities for comprehensive coverage
2. Deduplicates by name + address
3. Filters to the target county (city name matching + lat/lng bounding box)
4. Sorts by review count
5. Calculates market averages
6. Groups by city for density analysis
7. Outputs clean JSON

## [](https://dev.to/webpossible/

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I Open-Sourced Our Local SEO Data Collection Tool

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