How to Calculate MRR, Churn, and LTV in PostgreSQL

📰 Medium · Startup

Learn to calculate key SaaS metrics like MRR, Churn, and LTV using PostgreSQL for data-driven decision making

intermediate Published 13 Apr 2026
Action Steps
  1. Create a PostgreSQL database to store subscription data
  2. Write SQL queries to calculate Monthly Recurring Revenue (MRR)
  3. Build a query to track customer Churn rates over time
  4. Develop a SQL function to compute Customer Lifetime Value (LTV)
Who Needs to Know This

Founders and data analysts at SaaS startups can benefit from this lesson to track and optimize their business performance

Key Insight

💡 Accurate calculation of MRR, Churn, and LTV is crucial for SaaS startups to inform business decisions and drive growth

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Boost your SaaS startup's growth with data-driven insights! Learn to calculate MRR, Churn, and LTV using PostgreSQL
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