Deploying Matomo Analytics - An Open-Source Google Analytics Alternative

📰 Dev.to · Sanskriti Harmukh

Learn to deploy Matomo Analytics, a self-hosted alternative to Google Analytics, and take control of your website's data ownership

intermediate Published 7 Jul 2026
Action Steps
  1. Install Matomo on your server using a 1-click installer or manual installation
  2. Configure Matomo to track website data by adding a tracking code to your website
  3. Set up data visualization and reporting in Matomo to analyze website traffic and behavior
  4. Test Matomo's tracking capabilities by verifying data accuracy and completeness
  5. Compare Matomo's features and data ownership benefits to Google Analytics
Who Needs to Know This

Developers and website owners who value data privacy and ownership can benefit from using Matomo Analytics to track website traffic and behavior

Key Insight

💡 Matomo Analytics offers a self-hosted solution for website owners to track traffic and behavior while maintaining full ownership of visitor data

Share This
Ditch Google Analytics and take control of your website's data with Matomo, an open-source alternative #Matomo #WebAnalytics

Key Takeaways

Learn to deploy Matomo Analytics, a self-hosted alternative to Google Analytics, and take control of your website's data ownership

Full Article

Matomo is an open-source web analytics platform that keeps full ownership of visitor data on...
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