const contentMap = { ... }: A Developer's Guide to the B2B Buyer's Journey

As developers, we build systems. We think in terms of state machines, APIs, and data structures. So when marketing talks about the 'buyer's journey,' it can feel a bit... fuzzy. But what if we treated it like any other system to be engineered? That's exactly what we're going to do. Forget abstract funnels and marketing jargon. We're going to map the B2B buyer's journey to a simple data structure—a JavaScript object. This const guide will give you a practical, logical frame