New Way Now: Ocado Retail delivers personalized marketing experiences to 1.2M+ users with Google AI

Featured in this video: Kieren Johnson, Head of IT at Ocado Retail *Executive summary:* Ocado Retail, the world’s largest dedicated online supermarket, continues to redefine how the world shops, powering even more personalized experiences with Google Cloud. With more than 47,000 different products and over 1.2 million active customers, manual creation processes couldn’t scale to produce tailored marketing content needed to make every customer’s experience feel personal. Harnessing Google’s Imagen and Veo models on Vertex AI, Ocado Retail can now quickly generate creative content like ad banne…